NewsMark Zuckerberg is planning a premium tier and ads for Meta’s AI appMeta’s AI app already includes a social feed, and Zuckerberg said product recommendations might be next.Meta’s AI app already includes a social feed, and Zuckerberg said product recommendations might be next.by Emma RothApr 30, 2025, 10:18 PM UTCLinkFacebookThreadsIllustration by Nick Barclay / The VergeEmma Roth is a news writer who covers the streaming wars, consumer tech, crypto, social media, and much more. Previously, she was a writer and editor at MUO.The Meta AI app could soon get a paid tier, similar to the ones offered by rivals like OpenAI, Google, and Microsoft. Meta CEO Mark Zuckerberg described the plan during a Q1 2025 earnings call on Wednesday, saying there’s an opportunity to offer a “premium service for people who want to unlock more compute or additional functionality” in Meta AI.As part of Meta’s efforts to compete with ChatGPT, the company launched a standalone Meta AI app this week, allowing you to interact with the chatbot and generate images from within the app. The chatbot, which Meta says now has nearly 1 billion users, was previously only available within apps like Facebook, Messenger, and WhatsApp.OpenAI’s ChatGPT, Google’s Gemini, and Microsoft’s Copilot all offer paid subscriptions that give users access to more advanced features and compute. Meta reported earning $42 billion in revenue over the past few months and revealed that it now expects to invest up to $72 billion on AI, rather than the up to $65 billion Zuckerberg announced previously.Additionally, Zuckerberg mentioned incorporating “product recommendations or ads” within Meta AI. It’s not clear when ads, or a paid tier, might roll out, as Zuckerberg said, “I expect that we’re going to be largely focused on scaling and deepening engagement for at least the next year before we’ll really be ready to start building out the business.”See More: AIAppsMetaNewsTechMost PopularMost PopularAmazon has no choice but to display tariffs on prices nowSlate Auto confirms where it’ll build its $20,000 TruckNew Starlink subscription drops hardware price to $0Duolingo will replace contract workers with AIDonald Trump might actually believe these Calibri labels are real MS-13 tattoosInstallerA weekly newsletter by David Pierce designed to tell you everything you need to download, watch, read, listen to, and explore that fits in The Verge’s universe.Email (required)Sign UpBy submitting your email, you agree to our Terms and Privacy Notice. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.Advertiser Content FromThis is the title for the native ad
